Messe Frankfurt: Business model for global business
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Messe Frankfurt press releases GO TO PRESS CENTRE
Messe Frankfurt showcases its global network of resuming fairs at this week’s CIIE
With the company’s own trade fairs in China already undergoing successful resumptions since July while a number of its global events adopt hybrid or virtual models, Messe Frankfurt enjoyed a positive first day at the third edition of the China International Import Expo (CIIE). The global trade fair organiser is utilising CIIE to showcase its global platform of some 155 trade fairs and exhibitions to the Chinese market. CIIE takes place from 5 – 10 November at Shanghai’s National Exhibition and Convention Center, with over 3,800 international exhibitors from 180 countries and regions present.
Messe Frankfurt revamps spring 2021 schedule
As a result of the course taken by the pandemic, Messe Frankfurt will not be holding any of its own physical trade fairs at the Frankfurt exhibition grounds between January and March 2021. The company is revamping its spring trade fair calendar to focus on new synergies and new digital offerings.
Messe Frankfurt confirms participation in China International Import Expo as its own fairs resume in China
The global trade fair organiser Messe Frankfurt has confirmed its participation in this year’s China International Import Expo (CIIE) for the third consecutive edition. The company will participate alongside more than 3,800 other international exhibitors from 180 countries and regions. The 2020 edition of CIIE will be held in Shanghai from 5 – 10 November at the National Exhibition and Convention Center.
SPS 2020 Goes All-Virtual
Due to the ongoing travel restrictions and other fundamental changes caused by the coronavirus pandemic, Mesago Messe Frankfurt has decided to hold the SPS 2020 in an all-virtual format.